Reputation management for dental practices

Your dentistry is better
than your rating says.

Most practices have far happier patients than their star rating suggests. The happy ones just never got asked. We fix that, reply to every review in a HIPAA-conscious way, and keep your practice and dentist profiles accurate everywhere patients check before they book.

★★★★★ 4.9 / 5 · 250+ reviews
HIPAA-conscious
No long-term contracts
FREE · 60 SECONDS

See If You Qualify

We only work with dental practices ready to grow.

Can you take on more clients this month?

What's your company's current annual revenue?

How much are you currently investing in marketing per month?

Book Your 20-Minute Intro Call

Schedule a quick call to review where your businesss is today and see if we'd be a good fit to help you

Trusted by DENTISTS across the United States

Bright Smile Dental
Lakeside Family Dentistry
Summit Dental Group
Harbor Dental Care
Evergreen Implant Center
ClearView Orthodontics
Bright Smile Dental
Lakeside Family Dentistry
Summit Dental Group
Harbor Dental Care
Evergreen Implant Center
ClearView Orthodontics

Why good practices have weak ratings

Happy patients stay quiet. Upset ones post.

A patient who had a great cleaning goes back to their day. A patient surprised by a bill goes straight to Google. Without a system, your rating reflects your worst day, not your usual one.

Nobody asks the happy patients.

Your front desk is checking people out, answering phones, and handling insurance. Asking for reviews happens when someone remembers, which means it mostly doesn’t happen.

Billing complaints sit there unanswered.

Many negative dental reviews are about insurance or a surprise bill, not the dentistry. Left unanswered, they make it look like you don’t care, and new patients only see one side.

Replies that risk a HIPAA fine.

A well-meant reply like “We’re sorry your crown didn’t feel right” confirms the reviewer is a patient and mentions their treatment. Federal regulators have fined dental practices for exactly this.

Your reviews are scattered.

Some patients review the practice, others review an individual dentist, and some leave reviews on Yelp or Healthgrades. Without a plan, no single profile builds the momentum it should.

The first question everyone asks

Which reviews can actually be removed?

Most practices hear “it depends” followed by a proposal. Here are the honest odds, so you know what’s realistic before you spend anything.

Often removable

Breaks the rules

Reviews that break platform policy can be reported, and platforms do act.

  • Fake or competitor reviewsSomeone who was never a patient, or a rival practice posing as one.
  • Former staff posing as patientsReviews about a former employer are a conflict of interest under Google's rules.
  • Someone else's private detailsReviews that expose another person's name, contact details, or health information.
  • Harassment or profanityAbusive, hateful, or completely off-topic content.
Sometimes

Depends on proof

Worth trying, but the odds depend on evidence and the platform.

  • Reviews meant for another practiceA patient who confused you with a dentist down the street. Often fixable with a polite request.
  • Provably false statementsA stated fact that isn't true, not an opinion. Where platforms won't act, it becomes a matter for a lawyer, not a marketer.
Stays

Real and accurate

Platforms protect these on purpose. Be wary of anyone who says otherwise.

  • Genuine reviews from real patientsEven unfair ones, and even complaints about billing or insurance.
  • A patient's own storyPatients can share their own treatment details. Your reply just can't confirm them.
For anything that stays, the fix is what surrounds it. More recent reviews from happy patients, calm replies, and strong profiles make one bad review a small part of a much better picture.

What we do

More reviews. Better replies. No shortcuts.

The fastest way to improve a rating isn’t deleting reviews. It’s making sure the patients you treat well actually share their experience.

Review Requests

Automated text requests sent to every patient after their visit, with one tap to leave a review.

  • Sent automatically after appointments

  • Connected to your practice software

  • Pointed at the right profile

HIPAA-Conscious Replies

Every review answered, usually within a business day. Replies never confirm someone is a patient or mention treatment details.

  • Replies to positive and negative reviews

  • Negative replies sent to you for approval

  • Privacy-safe templates for your team

Removal Requests

Fake reviews, former staff reviews, and privacy violations, reported and tracked until resolved.

  • Policy violation reports

  • Honest odds before we start

  • No charges for hopeless attempts

Patient Feedback Alerts

A short feedback check sent alongside every review request, so concerns reach your team privately before they become public.

  • Instant alerts to your office manager

  • Billing concerns flagged separately

  • Follow-up tracking

Practice & Dentist Profiles

Your practice listing and every dentist’s profile kept accurate and consistent across Google, Yelp, Healthgrades, and Facebook.

  • Individual dentist profiles managed

  • Duplicate listing cleanup

  • Matching details everywhere

Monitoring & Reports

New reviews and rating changes across every platform, with alerts going to you as well as us.

  • Real-time review alerts

  • Monthly rating and volume reports

  • Competitor rating comparison

Worth asking any agency

Do they ask every patient, or just the happy ones?

A lot of dental review software surveys patients first and only sends the happy ones to Google. It raises the average, and it breaks the rules.

What we won't do

Review gating

  • Who gets asked

    A survey first, and only happy patients are sent to Google

  • Unhappy patients

    Quietly routed to a private inbox nobody checks

  • The rules

    Against Google's and Yelp's review policies, and FTC guidance

  • The risk

    Penalties land on your profile, not the software vendor's

  • How it looks

    A suspiciously perfect rating patients don't fully trust

What we do instead

Ask every patient

  • Who gets asked

    Every patient receives the same review request

  • Unhappy patients

    A separate feedback check flags problems to your team right away

  • The rules

    Fully within every platform's policies

  • The risk

    None to your profile, and problems get fixed early

  • How it looks

    A real, steady rating with thoughtful replies patients can trust

Treatments we specialize in

Reviews that sell every type of case.

Patients read more reviews before a big decision. Reviews that mention specific treatments help you rank for them and convince the patients searching for them.

Dental Implants

Patients investing thousands read reviews closely. Reviews from implant patients that mention comfort and results make the decision easier.

Invisalign & Aligners

Adults and parents compare aligner providers carefully. Steady reviews from aligner patients show you do this often and do it well.

Cosmetic Dentistry

Cosmetic patients want proof of quality. Reviews that mention veneers, whitening, or smile makeovers back up your smile gallery.

Emergency Dentistry

Patients in pain pick fast. Recent reviews mentioning same-day care and gentle treatment help them pick you.

Our commitments

Promises worth holding us to.

Reputation work runs on trust. These are the rules we follow on every account.

100%

Of patients receive the same review request

0

Fake, bought, or incentivized reviews, ever

1 day

Typical reply time on new reviews

100%

Your profiles stay in your name

How it works

Requests first. Removals last.

Reversing this order is the most common and expensive mistake in reputation management.

01.

Free reputation audit

We review every platform where patients can find you, including your practice and dentist profiles, and show your rating, review count, and unanswered reviews next to your top competitors.

02.

Turn on review requests

Connected to your practice software, so every patient gets a text after their visit with a one-tap link. This is the part that actually moves your rating.

03.

Clear the backlog

Every unanswered review gets a HIPAA-conscious reply, oldest first. On most profiles, this alone changes how new patients see you.

04.

Report what breaks the rules

Fake reviews, former staff reviews, and privacy violations, reported and tracked, with honest odds before we start.

05.

Monitor & report

Ongoing alerts, replies, and monthly reports, so you always know where your rating is heading and why.

FAQS

Reputation questions, answered honestly.

What practice owners ask us about reviews, replies, and removals.

Can you get a bad review removed?

Sometimes. If a review breaks platform rules, such as a fake review, a competitor, a former employee posing as a patient, or content exposing someone else's private details, we report it and platforms often act. A genuine review from a real patient stays, even if it feels unfair. Anyone promising to remove real reviews is either overselling or doing something that puts your profile at risk.

Is it HIPAA-safe to reply to patient reviews?

It is if the reply is written carefully. Dental practices have been fined by federal regulators for confirming patient details in review replies. Our replies never confirm that the reviewer is a patient, and never mention treatment, appointments, or billing details, even when the patient shared those details themselves.

Can we offer patients a discount or gift for leaving a review?

No. Google doesn't allow rewards for reviews, and federal rules on fake and incentivized reviews can lead to serious penalties. The good news is that you don't need incentives. Asking every patient at the right moment, with a one-tap link, works far better.

Do you only ask happy patients for reviews?

No. Every patient receives the same request. Asking only happy patients, often called review gating, is against Google's and Yelp's rules. Separately, a quick feedback check flags any concerns to your team so you can fix them before they become a public review.

What about reviews on each dentist's own profile?

Many dentists have individual Google profiles alongside the practice listing, and patients review both. We monitor and reply to every profile, and keep review requests pointed at the right one so your reviews aren't scattered.

How long until our rating improves?

It depends on how many reviews you already have and how many patients you see. A busy practice sending requests after every visit can often see real movement within a couple of months. We'll show you a realistic timeline in your free audit.

Client voices

What agency owners actually say.

Pulled from verified Google reviews and client interviews. Full versions on our reviews page.

“

★★★★★

Their digital strategy significantly improved our search rankings in Google and ChatGPT, and we've seen a noticeable increase in calls and new-patient bookings from our area. The results have been clear and consistent.

DD
David D. Doe Dental Implants LLC
“

★★★★★

Their digital marketing strategy helped us reach local patients specifically looking for implants and Invisalign. The result has been a steady increase in qualified consults and accepted treatment plans within our area.

FM
John M. Dental Care Plus

See what patients see when they look you up.

Send us your practice’s name. We’ll check every review platform, your replies, and your competitors’ ratings, then tell you what’s realistic to improve. If you don’t need us, we’ll tell you that too.

PREFER TO TALK?

Call us - a real person will pick up.

HoursMon-Fri · 7am-9pm ET
Sat · 8am-4pm ET

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The digital marketing partner built exclusively for dental practices. We help practice owners build sustainable patient pipelines one smile at a time.

CONTACT

(866) 916-1145

[email protected]

Serving dental practices across all 50 states · USA & Canada based